AI-powered Catalan influencer Aitana inspires fitness with her sexiness
AI-powered Catalan influencer Aitana inspires fitness with her sexiness: Aitana, the Catalan model who is sweeping the networks (and does not exist in real life): this is what she earns
The Clueless, the Catalan advertising company that created this ‘influencer’ designed with AI, recognizes that she is “hypersexualized”
The new fashion influencer is called Aitana López, she describes herself as a lover of fitness, gaming, and cosplay and in just four months she has managed to accumulate more than 90,000 followers on her Instagram profile, where she shares snapshots of her daily life. The curious thing is that this model only exists on the screen since she is a product of artificial intelligence (AI).
The young woman has been created by the advertising agency The Clueless, based in Barcelona, as “a strong, determined, independent and generous woman.” As a content creator, they say, “She shines because of her extroversion, with her striking character.”
The new fashion influencer is called Aitana López, she describes herself as a lover of fitness, gaming, and cosplay and in just four months she has managed to accumulate more than 90,000 followers on her Instagram profile, where she shares snapshots of her daily life. The curious thing is that this model only exists on the screen, as it is a product of artificial intelligence (AI).
The young woman has been created by the advertising agency The Clueless, based in Barcelona, as “a strong, determined, independent and generous woman.” As a content creator, they say, she “shines because of her extroversion, with her striking character.”
Her salary in collaborations
The company does not lie, because the influencer has not only conquered social media users but also brands, which have discovered a rich source of advertising their products in her. Thus, the fictional Instagramer pockets more than 4,000 euros per month in collaborations.
In statements to Rac 1, Rubén Cruz, from The Clueless agency, has expressed that to collaborate with a real influencer, for example, in a location like Paris “you need to pay the model, the flights, the hotel. , the photographer…”, in short, a lot of expenses for the companies. However, the Catalan agency has managed to recreate hyperrealistic images in which Aitana appears at concerts, trips, or simply in her daily life, exhibiting brand products, but saving those costs.
Accusations of hypersexualization
Given the accusations of hypersexualization, since the model appears in most of the photos of her in underwear and suggestive positions, the company recognizes that this is intentional.
“Yes, she is sexualized, but we made a comparison of the market, and models like Jessica Goicoechea are also sexualized and hypersexualized, much more than ours,” Cruz defends himself. “The world is hypersexualized, if you want to go on the market with something that works, this is the idea,” the agency defends itself.
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